Its a brave new world – but be a little scared

Everything I need to know about trust I am learning through the directives of my dog – Tucker. Trustworthy is defined as, “worthy of confidence” by Merriam-Webster. Societal norms that we hold dear are based on history of trust and tradition. Modern marketing is an offshoot of these norms. They know what’s best for us don’t they? They wouldn’t lie to us, would they? No hysterics here. Trust is earned or in Tucker’s case, sniffed…

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